Applejack /

CLIENT: Applejack

Applejack Wine and Spirits has been a pit stop for thirsty mountain-bound Coloradans for more than 50 years. While their shelves were stocked with everything from the trendiest microbrews to the rarest wines in the world, their brand had acquired some dust. So they came to Cactus for a rebrand that would help them stay top of mind with a younger audience and set the stage for achieving future goals of growth.